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Logo Design, Identity Manuals, Usage Guides

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For a confectionery brand built around unapologetic indulgence, subtle wasn’t really on the menu.

Sweet. Plump. Exactly.

Sweet & Plump Confections

Sector: Food and Beverage, Retail
Service: Brand, Logo

Creating the visual identity for the National Centre for Collaboration in Indigenous Education required more than developing a distinctive logo.

Identity with Meaning.

National Centre for Collaboration in Indigenous Education

Sector: Education, Indigenous
Service: Brand, Logo

Saskatoon Bag & Case builds custom bags and cases for customers who need their equipment protected - with products proudly designed and manufactured in Canada.

Built Here. Built Tough.

Saskatoon Bag & Case

Sector: Manufacturing, Retail
Service: Brand, Logo

Latest

Amplify partnered with cybersecurity expert Donna Curran to rebrand FlashTech Training as Curran Insight—a modern, credibility-driven identity that reflects her leadership in ISO certification and governance frameworks. The new name, logo, and messaging align with the authority she brings to every engagement.

Built on Insight, Led by Example

Curran Insight

Sector: Consulting, Technology
Service: Brand, Logo

Fifty years is a milestone worth making visible.

50 Years, Full Circle.

Saskatchewan Foster Families Association

Sector: Association, Community Based Organization
Service: Design, Logo

Lowland Chronicles Logo

Lowland Chronicles Logo

Amplify Digital Marketing Corporation

Sector: Advertising, Marketing
Service: Creative, Design, Logo

Saskatchewan in Motion engaged Amplify to create the logo and identity system for the Physical Activity Hub—a provincial resource library promoting active living. The resulting mark is clean, dynamic, and instantly recognizable across digital and print applications.

A Logo Leads the Way

Saskatchewan in motion

Sector: Community Based Organization, Not-for-Profit
Service: Design, Logo

The Office of the Conflict of Interest Commissioner needed an identity appropriate to an independent public institution - one that could communicate Saskatchewan, government, authority and trust without becoming ornate, political or overly bureaucratic.

Authority, Without the Noise

Conflict of Interest Commissioner Saskatchewan

Sector: Political
Service: Brand, Logo

For a confectionery brand built around unapologetic indulgence, subtle wasn’t really on the menu.

Sweet. Plump. Exactly.

Sweet & Plump Confections

Sector: Food and Beverage, Retail
Service: Brand, Logo

Finding the right rental relationship shouldn’t feel like a blind date with a damage deposit.

Less Guesswork. Better Rentals.

Optimized.Rentals

Sector: Real Estate, Technology
Service: Brand, Logo

This creative (and flexible) logo design illustrates how partner organizations get together and get things done together for the common good. With Saskatchewan in motion in the lead, work propels Outdoor Play, Active Transport, Physical Literacy and Screen Time portfolios forward.

WorkGroups Logo

Saskatchewan in motion

Sector: Community Based Organization, Not-for-Profit
Service: Design, Logo

For this change-management consultant, the brand needed to feel professional without becoming corporate wallpaper.

Strategy Meets Sharpie

Kate Alport Wood Consulting

Sector: Consulting
Service: Brand, Logo

Wascana Solar Co-operative needed a visual identity capable of representing more than renewable energy.

Brand Identity, Naturally Energized

Wascana Solar Co-operative

Sector: Association, Green Tech
Service: Brand, Logo

TrendLine Saskatchewan was built around a simple idea: data becomes more valuable when you can see where it’s going.

Trend, Meet Line.

Praxis Consulting

Sector: Consulting
Service: Brand, Logo

Go Out and Play Logo

Go Out and Play Logo

Saskatchewan in motion

Sector: Community Based Organization, Not-for-Profit
Service: Design, Logo

Summer Bucket List Logo

Summer Bucket List Logo

Saskatchewan in motion

Sector: Community Based Organization, Not-for-Profit
Service: Design, Logo

Community Chase Logo

Community Chase Logo

Saskatchewan in motion

Sector: Community Based Organization, Not-for-Profit
Service: Design, Logo

Creating the visual identity for the National Centre for Collaboration in Indigenous Education required more than developing a distinctive logo.

Identity with Meaning.

National Centre for Collaboration in Indigenous Education

Sector: Education, Indigenous
Service: Brand, Logo

Some businesses don’t need a complicated story. They need a brand that says reliable work, experienced people and a job done right.

No Nonsense. No Leaks.

Roadhouse Roofing

Sector: Construction
Service: Brand, Logo

Synth Pop Producer needed an identity for a creative practice built around electronic music, synthesizers and record production - something that felt contemporary, technical and musical without reaching for the usual keyboard keys and music notes.

A Brand with Voltage

Synth Pop Producer

Sector: Arts, Entertainment, Music
Service: Brand, Logo

Canadian Transportation Consultants Inc. helps trucking companies and operators navigate the complicated business of licensing, operating authorities and transportation insurance across Canadian and U.S. jurisdictions.

A Brand with Road Experience

Canadian Transportation Consultants Inc.

Sector: Transportation
Service: Brand, Logo

Saskatoon Bag & Case builds custom bags and cases for customers who need their equipment protected - with products proudly designed and manufactured in Canada.

Built Here. Built Tough.

Saskatoon Bag & Case

Sector: Manufacturing, Retail
Service: Brand, Logo

Verboten Publishing Ltd. was a Saskatchewan publishing and content-development company creating material for contemporary learning and communications platforms.

Strong roots. Fresh ideas.

Verboten Publishing Ltd.

Sector: Education
Service: Brand, Logo

Cathedral Social Hall needed an identity that felt rooted in its neighbourhood — not simply applied to it.

A Landmark Identity

Cathedral Social Hall

Sector: Food and Beverage, Hospitality
Service: Brand, Logo

Canadian Guitar Shows needed an identity that felt immediately at home in guitar culture - without simply slapping a guitar silhouette into a logo and calling it a day.

Built to Strike a Chord

Canadian Guitar Shows

Sector: Entertainment, Event, Music
Service: Brand, Logo

When Microsoft acquired the Adxstudio Portals technology in 2015, the remaining professional services team needed a new identity - one that could move forward without walking away from the considerable brand recognition it had already earned.

New Brand. Familiar DNA.

KPMG Adoxio

Sector: Consulting, Technology
Service: Brand, Logo

Endurance Insurance was created as a specialized sports insurance brand for runners and endurance athletes.

Coverage That Goes the Distance

Canadian Sports Insurance Brokers

Sector: Insurance, Sports
Service: Brand, Logo

B Sharp Music needed an identity with enough personality to feel at home in a real music store - not something polished within an inch of its life.

Pick a Note. Any Note.

B Sharp Music

Sector: Music, Retail
Service: Brand, Logo

Canadian Sports Insurance Brokers needed an identity that could live comfortably in two very different worlds: the energy of competitive sport and the confidence expected from an insurance provider.

Built for the Game

Canadian Sports Insurance Brokers

Sector: Insurance, Sports
Service: Brand, Logo

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